It's raining Polar Bears.

The video is a new promotional film from the British group that campaigns aggressively to end airport expansion, citing it as a prime culprit in the earth's changing climate. According to the video, "An average European flight produces over 400 kg. of greenhouse gases for every passenger.

A good video but by pumping up the drama of an ad, you increase the risk of viewers feeling manipulated and dismissing it as pure propaganda. Or lapsing into highly questionable failures of tact and taste in pursuit of 'edginess'.